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Golf Tournament Fundraisers

As the weather warms and skies clear, it’s time to pull out the clubs. Golfing is used to create relationships, host fundraisers, and as a leisurely activity. Hosting a golf tournament can be seen as stressful and time consuming to some, however if done correctly it could be fun to all. When hosting a fundraiser, there are many decisions that have to be made, and we’re here to simplify that for you. Below is a simple guide to hosting your own golf tournament.

9 Key Tips

1. Define Your Purpose and Goals: Determine the purpose of your tournament. Is it a charity event, a corporate outing, or a community gathering? Establish clear goals, such as fundraising targets or participant satisfaction metrics.

2. Form a Planning Committee (Encouraged): Assemble a team of dedicated individuals who will help organize and execute the tournament. Assign specific roles and responsibilities to each member, including event coordination, marketing, sponsorship, and logistics.

3. Choose a Date and Venue: Select a date that works for your target audience and ensures availability of the chosen venue. Consider factors like weather conditions, local events, and holidays. Choose a golf course that suits your needs in terms of size, amenities, and accessibility.

4. Develop a Budget: Create a comprehensive budget outlining all expenses, including venue rental, equipment rental, catering, prizes, marketing, and staffing. Monitor expenses closely to ensure financial sustainability.

5. Secure Sponsorship and Funding: Seek out sponsors to offset costs and potentially increase revenue through partnerships and advertising opportunities. Offer various sponsorship packages to accommodate different budgets and objectives.  Packages should allow sponsors to advertise their company logos on event signage, premium gifts, various hole games, etc.

6. Promote the Event: Implement a marketing strategy to generate interest and attract participants. Utilize various channels such as social media, email marketing, press releases, and local advertisements. Highlight unique features of your tournament, such as celebrity guests, special contests, or charitable causes.

7. Plan Tournament Format and Activities: Decide on the tournament format, such as stroke play, match play, or scramble. Determine the number of rounds, tee assignments, and rules of play. Consider incorporating additional activities, such as putting contests, hole-in-one challenges, or post-tournament banquets.

8. Execute the Event: On the day of the tournament, ensure that all logistics are in place and that staff and volunteers are briefed on their roles. Provide a warm welcome to participants and maintain clear communication throughout the event. Monitor the tournament proceedings, address any issues promptly, and ensure a positive experience for all involved.

9. Follow-Up and Evaluation: After the tournament, thank sponsors, volunteers, and participants for their support. Conduct a thorough evaluation to assess the success of the event against your goals and gather feedback for future improvements. Document lessons learned and celebrate achievements to inspire future endeavors.

Ready To Start Planning?

Premium Gifts

When going through the steps, you may be faced with decisions regarding customized golf merchandise to distribute at the event. These merchandise choices can include golf balls, ball markers, towels, apparel, and more. Used as both a marketing device and a token for a good memory, these products can help for a more personalized experience. There are hundreds of different options for the products, which can seem stressful when planning the rest of the events. Let Neary Martin do the work for you! Our professionals can help you pick the perfect product(s) for your event, leaving the fun to you!

Golf outings are a perfect opportunity to network, strengthen communication, develop leadership skills, relieve stress, and raise money for a cause!
(Matt Seban, IndianaGolf.com)


By following these steps and staying organized, you can host a memorable and successful golf tournament that leaves a lasting impression on participants and supports your intended objectives. For a more in depth guide to answer other questions, check out BallPro’s Golf Tournament Planner.

About Neary Martin

 Neary & Martin joined forces in 2009 to create a service-driven brand management firm helping companies communicate their brand. We specialize in the design, production and delivery of custom manufactured products, branded apparel, promotional items, corporate stores, fulfillment services, branded calendars, print & graphic design, awards and safety programs.  Simply stated: CORPORATE BRANDING SOLUTIONS!


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